Buttons are convenient, intuitive and attractive elements in your messages to users. They enable quick selection of options, improve the user experience, and help achieve business goals.
Clicking on buttons is the most convenient way to track target actions and work with analytics. Using a laconic call to action in the button text, you can significantly increase sales tunnel conversions.
Button functionality
Buttons allow you to structure your content and provide users with a variety of action options.
Buttons can be added to text elements and CardBox elements, but no more than three buttons per element.
https://youtu.be/TyQLD_S_oFwUser tracking and button statistics
You can track users who clicked a button, control who the button was sent to, block buttons after they have been sent, and view statistics for each button: number of submissions, clicks, unique submissions, and unique clicks.
Synchronized buttons
The “Synchronization” function shows whether the button is synchronized across all messengers. When you click on it, a menu opens showing all communication channels in which this button has been added. To delete a communication channel, you need to click on the cross.
Button states
Warning that the buttons are not synchronized.
Warning that the button contains errors.
Active button: when clicked, an action is triggered.
Inactive button: when clicking on it, a 400 error occurs and the message “Button is not active” appears.
Allow one click for a group of buttons: if this function is enabled, then when you click one button in the tunnel, the others become inactive for clicking.
Submission statistics button: when clicked, a window with statistics opens - the number of submissions, clicks, unique submissions and unique clicks.
Arrangement of buttons in one row / in one column: ability to change the arrangement of buttons (only for Telegram).
Options for sending buttons
Sending buttons in one line.
Sending buttons in one column.
Types of buttons
Link: Opens a link when clicked.
Call Template: Sends a template message when clicked.
Buy: opens an offer (with the possibility of partial payment).
Subscribe: Subscribes to a specific tunnel.
Payment Completion: Used to complete partial payments.
Phone Number: Initiates a call to the specified number (Facebook only).
Unsubscribe: Allows users to unsubscribe from the sales tunnel (same as the /stop command).
Link Jump: allows you to redirect the user to the next block in the sales tunnel
Create links, messages and offers
Instructions and effects for each button type:
Link
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters;
Select button type: Link
Paste the link.
We do not recommend inserting a link to the offer! In this case, the order will not be assigned to a specific subscriber! Insert an offer into a Buy button (more on this type of button below).
Effect of pressing:
Following a link. Equivalent to the user clicking on a simple link.
Calling a template
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters;
Select button type: Call template
Start typing the name of the message template, a list of created ones will appear. Select the desired template from the list.
Pressing effect
The user will be sent a message assigned to the button;
If the message template does not contain elements for the messenger channel in which the click is made, then nothing will come.
Buy
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters;
Select button type: Buy
Start entering the name of the offer (offer), a list of created ones will appear. Select the desired offer from the list.
Effect of pressing:
The offer assigned to the button will open in a new tab;
After placing an order, information about the order will be placed in the card of the subscriber who clicked the button.
Subscription
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters.
Select button type: Subscribe.
Start typing the name of the LGT type Subscribe button. A list of created ones will appear. Select the desired LHT from the list.
Effect of pressing:
Subscription to the tunnel to which the LGT leads.
Completing the payment
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters
Select button type: Complete payment
If you have an offer with partial payment, you can use this button to complete the payment.
Phone number
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters
Select button type: Phone number
Enter the number to which the call will be made.
Pressing effect
After pressing the button, a call will be made via mobile communication to the number indicated under the button.
*Note! The Phone Number button can only be added for Facebook.
Unsubscribe
Enter a name for the button. The user will see the specified text on the button. Maximum button name length: 20 characters;
Select the button type: Unsubscribe.
Effect of pressing:
By clicking on this button, the user will be unsubscribed from the sales tunnel. Works identically to the /stop command.
Переход по связи
You can link buttons directly to specific blocks in the sales tunnel. Simply drag the link from the button to the desired block type to customize the sequence. To set it up so that when you click on a button, the next block appears without sending a message, create an empty message template and set the button type to: Follow the link.