Integrating Google Ads on the Leeloo.ai platform will enable your business to effectively reach its target audience and immediately attract potential clients. Manage advertising costs with full transparency and control, paying only for the clicks you need. With analytics, you can monitor performance and adjust your strategy in real time, increasing the profitability of advertising campaigns.
How to Perform the Integration
Go to the Leeloo.ai platform settings in the "Integrations" section, open FB & Google Analytics. We are interested in Google ADS. Click on it.
We need to log in through a Google account that has access to the Google ADS advertising account.
After completing the authorization, the “+Add” button will appear. Click on it and select our advertising account.
How to Create an Event in Google ADS
Go to Google ADS. In our advertising account. The "Goals" and “Summary” section. Button "+Create Conversion Action"
Select “Import.” Below in the tab “Select what you want to import,” choose “CRMs, files, or other data sources”. Then “Track conversions from clicks”. In the “Data source” tab, select “Skip this step and set up a data source later.”
Choose the TYPE of our event “Conversions,” such as Sign-up, Purchase, etc. Name your event. Click "Add." Add more events if needed in the same way. Then click "Save and continue," then "Done."
How to Add an Event to Leeloo.ai
To link our created event in Google ADS with Leeloo.ai, we need to go to our events in the “goals” section. Find our created event and click on it.
Once your event is open, choose which event to use on the Leeloo.ai platform, and copy the event ID from the address bar, specifically the “ctId.”
Example - https://ads.google.com/aw/conversions/detailocid=2224442225&ctId=2224442225&show…
Go back to the Leeloo.ai platform. Go to Google ADS. Click on the name of our advertising account. Click "+Add Event"
In the opened window:
Enter the name of our event in the "Name" field (1) (it can be the same as in Google ADS).
The “Conversion ID” field (2) is our event’s ctId, which can be retrieved by returning to step 2.
Copy and paste. Click “OK.”
These events can be used to track clicks, registrations, purchases, etc. Add them to your Offers, LGT, or use a special "action" block to track lead actions within your sales tunnels.
Set your events to action type on LGT in the Traffic section
Use the “Action” block to track actions/events in the sales funnel.
Perform the transfer of events about the status of payments in your “Offer” (Order, Failed, Paid)
