Lead Gen Tools
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Content:
- 1 Description
- 2 Creation of a lead generation tool (LGT)
- 3 basic settings
- 4 Contents
- 4.1 Block
- 4.2 Video
- 4.3 VK - content
- 4.4 Form
- 5 Traffic
- 6 Ready
Description
The "Lead Generation Tool" (abbreviated as LGT) section is used to create tools through which the user can subscribe to a sales tunnel, or switch to another sales tunnel. Currently, there are 8 types of lgt. After subscribing, the user begins going through the sales tunnel and appears in the CRM section. This tool can collect contact information about users or additional information.
In order to get to the “Lead Generation Tools” section, you need to go to the “Sales Tunnels” tab, then open the tunnel and click on the LGT -1 button, then a list will appear - 2 available LGTs:
Next, you will see a page with all the LHTs that have been created for the selected tunnel:
A checkbox that will include all statistics in the LGT;
LHT search menu by name or link;
Filtering by type of LHT;
Buttons for selecting sorting type;
Filtering panel for statistics;
Type of LHT;
The name of the user who made the last changes;
Name of LHT;
Button to open statistics;
Date of creation of the LGT;
Connected types of messengers;
“Open” button to go to LGT (to the minilanding page);
Button for copying LGT;
Button for copying LGT ID;
Button to open LGT in the sales tunnel tree;
Creation of a lead generation tool (LGT)
To create a new LGT, you need to create a block in the sales tunnel, the block type is “Lead Generation Tool”, then you need to select the desired type of LGT, add the necessary bots and save the changes, then link to the desired block (the first message after subscribing). The described actions are sufficient for basic settings and saving the block, after which you can make additional settings for LGT.
To create a block, right-click on the space and select the “Lead Generation Tool” block;
basic settings
After creating a lead generation tool, you need to carry out the Basic settings of your LGT.
The LGT constructor consists of four parts: General, Contents, Traffic and Done.
By filling out all the fields correctly, you can create a convenient and effective tool for subscribing clients to your http://Leeloo.ai platform account.
Name LHT. Serves to identify lead generation tools in the system. Maximum length: 25 characters;
LGT Theme - Allows you to create your own LGT style;
Background colors - ability to change background colors;
LGT language - It is now possible to set a standard LGT language, in addition to the standard ones on the platform, English and Russian can be configured in other languages, having previously configured it in “Settings”, “Localization”;
Connecting messengers (communication channels, bots) to this LGT. At least one connection must be connected to each LGT, otherwise the new LGT will not be saved, and when clicking on the link to the LGT that was imported with the tunnel template, it will generate a 404 error. You can select any connection that is connected to the platform. If you have not yet connected a single connection to the platform, then do so using the necessary instructions;
Communication channel - select in this item the connection of the bot on whose behalf content will be sent in this lead generation tool. When you select a communication channel, the connection status is displayed;
Additional channels - a field of additional communication channels for quick subscription, more details at the link;
Buttons for switching between sections.
Contents
The section allows you to edit the appearance of the LGT.
Advanced mini landing page builder (LGT). Makes it possible to add even more elements, which are necessary in order to increase the conversion to subscription and, accordingly, reduce the cost of the lead!
General content - can be collapsed or expanded;
Block - button allows you to add new elements such as: “Image”, “Form”, “Text”, “Subscribe button”;
Image This element allows you to upload an image to the LGT page, we recommend using the 600x300 format or a 2 to 1 ratio, it is also possible to upload gif animation with a maximum size of 2.2 MB. In addition, you can add a video to the LGT page, but adding it requires certain knowledge and skills, we recommend contacting a programmer. Instructions for adding videos;
Field for placing a link to the image.
Form - section allows you to add fields for collecting data, as well as custom fields that can be filled in;
Add field - this element allows you to add the necessary fields to your LGT, for example. email, phone or other custom fields.
Field type - allows you to select the required field type, system or user;
Down button/Up button - moves the element to the bottom position, moves the field/element to the top position;
Delete - permanently deletes the selected field/element;
Variables in LGT - Allows you to add pre-created variables as well as known data about the client in LGT; more details;
Subscribe buttons - an element through which the user can subscribe; there can be more than one of these elements in any part of the minilanding;
Re-subscription prohibition is a function that blocks the ability to re-subscribe for one and the same volume;
Quick subscription - when this function is activated, the user will not be offered another type of messenger when subscribing again, more about this function;
Enable easy resubscription - Easy resubscription is a function that allows, within the same LGT, to resubscribe again, without receiving an oversubscription message from the support AI. More details.
The footer is a cross-cutting structural element located at the bottom of the page. It is used mainly as a block of additional information and linking, less often as an auxiliary tool for collecting leads. This element cannot be moved; it is always at the bottom;
Privacy Policy - the text of which will be displayed when you click on “Terms of Use & Privacy Policy”;
Agree with all policies - states of the “tick” of agreement with the privacy policies: so that it is checked immediately when opening the LGT, or so that it needs to be checked before subscribing;
LGT width - allows you to set the LGT page width manually; Mobile (standard) - 400px; PC-900; Custom - set manually;
VK content - allows you to personalize the display of the http://Leeloo.ai application on the VK social network the way you need. In order to edit this menu, in the LGT settings for the VK chatbot, click on the VK content switch (appears only when adding a VK bot in the "Basic settings" - "Communication channels" section)
Back - navigation button that returns to the previous section;
Next is a navigation button that takes you to the next section;
Block
A tool with which you can create elements, such as: “Image”, “Text”, “Form”, “Subscription Buttons”, elements are not static after creation or editing, elements can be changed position or deleted, deleted elements cannot be restored if accidental deletion occurs in In this case, do not save the lgt settings, but simply go to a new section, then open the lgt again, but this method only works on already created lgts.
Video
You can add videos to your LGTs as well as images. Video can be added
both directly from your PC and with a link to YouTube.
Video restrictions:
format: mp4
size: up to 150mb
Also, you can select the options:
autoplay
turn off audio
show video controls
loop video
height.
For Youtube videos, if you select a video control checkbox in the settings, for example, “enable autoplay”, “show controls”, then the “hide Youtube logo” checkbox will not work, they are mutually exclusive.
VK - content
Allows you to personalize the display of the http://Leeloo.ai application on the VK social network the way you need. In order to edit this menu, in the LGT settings for the VK chatbot, click on the VK content switch (appears only when adding a VK bot in the "Basic settings" - "Communication channels" section). You can learn more about this functionality by following the link.
Form
An element that allows you to add fields, there are 2 basic types of fields email and phone, which do not need to be created in the settings, after adding the field you also need to name it, you can add fields in the settings, fields can be made obligatory to fill out or not obligatory. The basic fields email and phone, after filling out on lgt, transfer information to the client’s card; using these user parameters can be found in the crm section. For other fields, you can only set the field itself in the filtering panel, but not the value entered by the user, for example: filter by the presence of the “Old” field; the system will display all fields who filled in.
Traffic
The "Traffic Settings" section exists for more precise and personalized settings of your LHT, including tracking the effectiveness of different traffic sources and transitions.
Internal - the checkbox is internal, when the function is enabled, the LGT analytics will not be considered, more details at the link.
Name of the traffic source. Default traffic source - a traffic source that is created automatically after generating a link to LGT.
Direct link. A direct link is generated only for LGT of the "link" type
Add traffic source - allows you to create traffic sources, more details at the link.
Section for Google Analytics and Facebook Serverside Api integrations;
Script for HEAD tag - allows you to place third-party scripts in the head tag field; after adding, you must save.
Script for the BODY tag - allows you to place third-party scripts in the body tag field; after adding, you must save it.
Open - link for the traffic source. When clicked, you will follow a link that contains a parameter indicating a specific traffic source. Learn more about traffic sources.
Copying a link to a traffic source to the clipboard.
Button to delete a traffic source. You can delete all traffic sources except the default one.
SEO (search engine optimization) fields - a section in which you can configure snipet for search engines.
Indexability by search engines - a parameter that includes the <META NAME="ROBOTS" CONTENT="NOINDEX, NOFOLLOW"> parameter; by default, this parameter is disabled.
Title - the ability to add a title;
Description - ability to add a description;
Image - ability to add an image;
Buttons for switching between sections;
If you are creating a new lead generation tool, then you need to click on the “generate” button
in existing ones - the following
In order to edit the display of your LHT preview, use the SEO fields and reset the link cache after editing these fields.
Ready
Important!!!
We strongly recommend copying links for placement in an advertising campaign, or a tunnel, or when sending a personal message, specifically in this section via the button
In the preview, the default phone number will be displayed with the code +1, after going to lgt there will be the code of the country in which the client is located;
In this section, after setting the previous items, a preview will be available, when lgt is edited again on the right side of the screen, the preview will always be displayed;
When you click on the “Create a copy” button, an identical copy of the LGT is created. The copy can be edited independently of the original.