Smart Sender

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UA	US	RU

UA	US	RU

Smart Mailing is a tool that allows you to send a message to a selected audience segment.

The Smart Mailing section contains sent and scheduled mailings with a statistics table.

1. Date and time of mailing.

2. Mailing status:

   1. mailing in the process of being sent

   2. mailing has been sent

   3. mailing has been stopped

3. Mailing name — clicking on the mailing name opens its properties.

4. Scheduled — the number of recipients who were included in the mailing audience

5. Sent — how many of the selected recipients received the mailing

6. Failed — how many recipients did not receive the mailing. This typically indicates that users have blocked messages from the bot.

7. Delivered — the number of recipients who definitely received this mailing. A message is considered delivered if the recipient accessed the internet via a messenger app or visited the website. Typically, the number of recipients receiving the message is higher than the value shown here, because not all messengers provide this information. Currently, only Facebook and Viber correctly return delivery reports.

8. Opened — the number of recipients who viewed messages from this mailing. Currently, only Facebook and Viber correctly return delivery reports.

9. Clicked "Buy" — the number of clicks on "Buy" buttons.

10. Clicked link — the number of clicks on "Link" buttons.

11. Click on the button with the message — the number of clicks on "Message" buttons.

12. Order — the number of orders placed through the "Buy message from the mailing" button.

13. Sales — the number of successful sales via the "Buy message from the mailing" button.

14. Actions:

    1. Delete mailing from the table

    2. Create a copy of the mailing for subsequent editing and sending

    3. Stop mailing

1. To create a mailing, go to the "Smart Mailing" section and click the "+ Create New" button.

2. Fill in the necessary communication channels with content.

3. Add the necessary blocks to the message builder and fill them with content for the mailing (in this example, only the "Text" block is used, more details about the message builder).

4. After filling in all the fields, click the "Create" button.

5. Go to the "Audience Settings" section. At this stage, select the necessary audience segment for sending the mailing. By default, you will see a list of subscribers only with the status "Enabled," i.e., only active (non-unsubscribed).

6. To select recipient groups, use the filtering panel (more details in the instruction) at the top of the window.

7. The number of recipients at the time of creating the mailing is shown at the top of the table.

8. Click "Final Settings" and at this stage, the mailing sending parameters are set.

10. Set the date and time for sending the mailing. If you want to send the message right now, click the "Immediately" button. If you want to delay sending, enter the date and time for sending and click "Save and activate sending"

11. Set the sending speed.

1. Recipients — the number of recipients included in the mailing.

2. Sent — the total number of messages successfully sent via the platform.

3. Failed — the number of messages that failed to send due to errors.

4. Delivered — the number of messages successfully delivered to the recipients.

5. Opened — the number of recipients who opened the message.

6. Clicked "Buy" — the number of recipients who clicked the "Buy" button in the message.

7. Clicked link — the number of recipients who clicked any link in the message.

8. Click on the button with the message — the number of clicks on interactive buttons added to the message.

9. Order — the number of orders placed through the message.

10. Sales — the number of successful sales after interacting with the message.

11. Successful — the number of messages that reached the recipients and were opened/accepted (in percentages and absolute numbers).

12. Unsubscribed — the number of recipients who unsubscribed from the mailing after receiving the message.

13. Message content error — the number of messages that were not sent due to errors in the text, media files, or formatting.

14. Traffic channel error — the number of messages not delivered due to technical issues with the platform or communication channel.

15. Technical failure — the number of failures related to internal technical problems.